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Issue Title
 
Vol 12, No 4 (2013): October/December Value of the Company and Marketing Metrics Abstract
André Luiz Ramos, Otávio Bandeira De Lamônica Freire, Marcelo Moll Brandão
 
Vol 14, No 4 (2015): October/December Influência do Marketing Social na Imagem Corporativa Abstract
Sonia Francisca Monken, Aléssio Bessa Sarquis, Vilmar Antonio Gonçalves Tondolo, Maurício Andrade de Lima
 
Vol 12, No 2 (2013): April/June Marketing Strategy Implementation Process in the Creative Industry of Video Games Abstract
Maryangela Drumond de Abreu Negrão, Ana Maria Machado Toaldo
 
Vol 2, No 1 (2003) Marketing, advertisement and publicity – a study of terms in Brazil Abstract
Miguel Arantes Normanha Filho
 
Vol 3, No 1 (2004) A critic revision of the social marketing concept Abstract
Jorge Marcelo Nomura, Maria Tereza Saraiva de Souza
 
Vol 6, No 1 (2007) Exploring the materialism construct in the context of low-income consumers in the city of Sao Paulo Abstract
Mateus Canniatti Ponchio, Francisco Aranha, Sarah Todd
 
Vol 3, No 1 (2004) Universal Church of the Kingdom of God and the religious marketing Abstract
Ubirajara Morais, Larissa Zeggio Perez Figueiredo, Egydio Barbosa Zanotta
 
Vol 14, No 2 (2015): April/June Alianças Mercadológicas Estratégicas e Elementos de Diferenciação na Cadeia da Carne Bovina no Brasil Abstract
Tamara Esteves de Oliveira, Miguelangelo Gianezini, Vanessa Peripoli, Júlio Otávio Jardim Barcellos
 
Vol 14, No 1 (2015): January/March Pesquisa em Marketing e Estratégia nos Principais Periódicos Internacionais: Um Estudo Bibliométrico sobre Publicações no Século XXI Abstract
Luiz Antonio de Camargo Guerrazzi, Marcelo Moll Brandão, Henrique de Campos Junior, Carlos Eduardo Lourenço
 
Vol 5, No 1 (2006) Green marketing & international networks: the Orsa Florestal case Abstract
Marco Antonio Conejero, Marcos Fava Neves
 
Vol 6, No 1 (2007) The higher education and loyalty: a strategic tool to the retaining of clients Abstract
Fabio Bergamo, Osvaldo Elias Farah, Antônio Carlos Giuliani
 
1 - 11 of 11 Items

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Iberoamerican Journal of Strategic Management  e-ISSN: 2176-0756